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Teach Soap • View topic - Lotion display

Teach Soap

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 Post subject: Lotion display
PostPosted: Wed Mar 16, 2011 4:26 pm 

Joined: Wed May 19, 2010 6:20 pm
Posts: 27
Location: Ravendale, California
I was wondering if those of you who have your lotion/body cream on display do you also have a Tester for each fragrance or only one Tester for only one fragrance. I've been leaving one 3oz pump as a tester for each fragrance and maybe that's excessive. What's your take on this?


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 Post subject: Re: Lotion display
PostPosted: Wed Mar 16, 2011 5:40 pm 

Joined: Wed Feb 09, 2011 7:41 pm
Posts: 3
Maybe to save you some money, if your recipe is the same, but you just change up the fragrance, I would only put out one tester.
But that is just me. They can smell the one they like, but use a general tester.

HTH!


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 Post subject: Re: Lotion display
PostPosted: Thu Mar 17, 2011 4:31 am 

Joined: Mon Apr 20, 2009 2:42 pm
Posts: 272
I always try to leave samples in the scents I am selling when I am not going to be right there .I find that people are very bold and will open (anyway they can) a bottle of lotion to smell or try out even if they see there is no sample. I usually leave small 2-3oz sample bottles.


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 Post subject: Re: Lotion display
PostPosted: Thu Mar 17, 2011 4:42 am 

Joined: Fri Oct 29, 2010 11:00 am
Posts: 332
Location: WI
I leave a tester of unscented out. Sometimes I'll put out a lighter fragrance, too.
But I have little samples of my scents in non lotion form readily available for them to smell.

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 Post subject: Re: Lotion display
PostPosted: Thu Mar 17, 2011 7:49 am 
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Joined: Fri Jan 21, 2011 4:03 pm
Posts: 1598
Location: Sum beach, somewhere
I have one sampler of lotion in a scent and one plain, which I usually have in hand, and I use it to call people over as I offer them some. Then for scents, I have spritzers open for testing, in every scent that I offer in lotions.
People always want to open and smell, so having the sprays or something available is important, but having a lot of lotion samplers, in my experience, is just a waste of space and money. I have also found that it tens to congest my space, especially as people stand around, putting their packages on my table and the floor in front, as they try to decide which one they want to try.
By my offering the lotion to them, I have time to talk about my product(s) and I take away the confusion of which to try. I do keep samples of everything, but I do not leave them all out. I open some only when there is an interest in that particular product, or when I think that one will work for them. Again, I feel that too many out just congest my space, and adds to too many lookie loos too.

Some people think that having the people at the booth, playing with samples is worth the congestion, but I have been doing shows for about 35 yrs, and for me, I would rather have 2 people that are seriously looking, than 25 who are playing with samples. I have stream-lined my space a bit, based on my experiences. You should try a few different ways and get the feel for what works for you. We all are different in our sales techniques, and the types of shows you go to make a difference too. I set up very differently for a local craft show than I do for a festival or for a trade show. When I do a trade show, I set up for samples of everything, but I still only do 2 lotions, one scent free and 1 scented.

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 Post subject: Re: Lotion display
PostPosted: Wed Mar 23, 2011 12:55 pm 

Joined: Wed May 19, 2010 6:20 pm
Posts: 27
Location: Ravendale, California
Thank you, the information is most helpful.


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